Recent Price Drop!
Reduced by $1,500 since May 01, 2024

2023 Ford F-150 Lariat



Courtesy Vehicle
  • $63,018 SALE PRICE

  • MSRP: $72,219
  • Instant Savings: -$10,000
  • Doc Fee: +$799
  • $63,018

Eligible Benefits

Limited Lifetime Powertrain Warranty

This vehicle may be eligible for our lifetime powertrain warranty.

We'll match or beat the deal!

We will meet (or beat) any price offered by our competitors. The price must be published and available to the general public.

Free Service Loaners and Shuttle Service

Service loaners are available to all customers. Customers who purchased their vehicle with Athens Ford have priority access to loaner vehicles. Service loaners are available for overnight work only. For customers who do not qualify for a loaner vehicle, the shuttle service is available to take customers to/from the dealership within the Athens area.

72 Hour Exchange Policy

Exchange any new or used vehicle within 72 hours of purchase. Vehicle must be in stock.

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Vehicle Information

VIN: 1FTFW1E89PFB55098
Stock #: F0766
Model Code: W1E
  • Body Style 4D SuperCrew
  • Exterior Color Oxford White
  • Interior Color Black
  • Fuel Economy
    City/Highway 17/23 MPG
  • Engine 3.5L V6 EcoBoost® with Auto Start-Stop Technology Engine
  • Transmission Electronic Ten-Speed Automatic Transmission / 4x4
  • Bed length 5-1/2' Box

Highlighted Features

Feature availability subject to final vehicle configuration. Please reference window sticker for more info.

Dealer Comments

***DEMO MODEL *** PREVIOUSLY TITLED TO DEALER ***Athens Ford EXCLUSIVE LIMITED LIFETIME POWERTRAIN WARRANTY included with purchase!!*** 2023 Ford F-150 Lariat 3.5L V6 EcoBoost 4WD 10-Speed Automatic Oxford White, 4WD, Accent-Color Angular Step Bars, AM/FM radio: SiriusXM with 360L, Automatic temperature control, Bed Utility Package, Body-Color Front & Rear Bumpers, Box Side Decals, BoxLink, Chrome Single-Tip Exhaust, Class IV Trailer Hitch Receiver, Dark 2-Bar & 1 Minor Bar Style Grille, Electronic Locking w/3.55 Axle Ratio, Equipment Group 501A Standard, Extended Range 36 Gallon Fuel Tank, Front dual zone A/C, Fully automatic headlights, Heated front seats, Integrated Trailer Brake Controller, Lariat Sport Appearance Package, LED Box Lighting, Max Trailer Tow Package, Memory seat, Pedal memory, Power driver seat, Power Tailgate, Pro Trailer Backup Assist & Pro Trailer Hitch Assist, Radio: B&O Sound System by Bang & Olufsen, Security system, SYNC 4 w/Enhanced Voice Recognition, Tailgate Step w/Tailgate Work Surface, Tough Bed Spray-In Bedliner, Ventilated front seats, Wheels: 20 6-Spoke Dark Alloy Painted Aluminum. All prices do not reflect GA TAVT Taxes, Title, Tag, or GA MVWRF fees. Please verify the accuracy of vehicle options, current incentives and pricing with your Sales Professional.*** Dealer retains all rebates. $1,500 - Exp. 05/31/2024 Must finance retail contract through Ford Motor Credit Company. Not compatible with Low APR Program.

Eligible Benefits

All Features

  • Daytime Running Lamps
  • Fog Lamps-Led
  • Fully Boxed Steel Frame
  • Headlamps - Auto High Beam
  • Headlamps - Autolamp (On/Off)
  • Power Mirrors
  • Power Sliding Rear Window W/Defrost & Privacy Tint
  • Remote Tailgate Release
  • Tail Lamps - Led
  • Trailer Sway Control
  • Zone Lighting
  • Blis W/Cross-Traffic Alert
  • Class Iv Trailer Hitch W/ Smart Trlr Tow Connector
  • Fordpass Connect 4G Hotspot Telematics Modem
  • Intelligent Access W/Push Button Start
  • Lane-Keeping System
  • Post-Collision Braking
  • Pre-Collision Assist W/Aeb
  • Reverse Brake Assist
  • Reverse Sensing And Rear View Camera
  • Siriusxm W/360L- Na Ak&Hi
  • Sync4 12" Scrn W/Applink
  • 10-Way Pwr Drv & Multi-Adj Pwr Frt Pass
  • 12" Productivity Screen
  • A/C W/Dual Climate Control
  • Adjust Pedals W/Memory
  • Ambient Lighting-One Color
  • Auto Dim Rearview Mirror
  • Htd/Ventilated Frt Seats
  • Leather Trimmed Seats
  • Leather Wrapped Str Wheel
  • Pwr Driver/Pass Lumbar
  • Advancetrac With Rsc
  • Airbags - Front Seat Mounted Side Impact
  • Airbags - Safety Canopy
  • Ctr High Mount Stop Lamp
  • Securicode Keyless Keypad
  • Securilock Anti-Theft Sys
  • Sos Post-Crash Alert Sys
  • Tire Pressure Monit Sys

LARIAT Sport Appearance Package Discount

    Max Trailer Tow Package

      Navigation Discount

        LARIAT Mid

          Ford Co-Pilot360â„¢ 2.0

            LARIAT Sport Appearance Package

              Bed Utility Package


                • Bed Utility Package
                • Equipment Group 501A Standard
                • Lariat Sport Appearance Package
                • Max Trailer Tow Package
                • 8 Speakers
                • AM/FM radio: SiriusXM with 360L
                • Radio data system
                • Radio: B&O Sound System by Bang & Olufsen
                • Air Conditioning
                • Automatic temperature control
                • Front dual zone A/C
                • Rear window defroster
                • Memory seat
                • Pedal memory
                • Power driver seat
                • Power steering
                • Power windows
                • Remote keyless entry
                • Steering wheel mounted audio controls
                • Speed-sensing steering
                • Steering Wheel Heat Removal (DISC)
                • Traction control
                • 4-Wheel Disc Brakes
                • ABS brakes
                • Body-Color Front & Rear Bumpers
                • Dual front impact airbags
                • Dual front side impact airbags
                • Emergency communication system: SYNC 4 911 Assist
                • Front anti-roll bar
                • Front wheel independent suspension
                • Low tire pressure warning
                • Occupant sensing airbag
                • Overhead airbag
                • Tough Bed Spray-In Bedliner
                • Power Tailgate
                • Brake assist
                • Electronic Stability Control
                • Exterior Parking Camera Rear
                • Auto High-beam Headlights
                • Delay-off headlights
                • Front fog lights
                • Fully automatic headlights
                • Inclination/Intrusion Sensor Removal
                • Panic alarm
                • Security system
                • Speed control
                • Auto Start-Stop Removal (DISC)
                • Accent-Color Angular Step Bars
                • Auto-dimming door mirrors
                • Box Side Decals
                • BoxLink
                • Bumpers: chrome
                • Chrome Single-Tip Exhaust
                • Dark 2-Bar & 1 Minor Bar Style Grille
                • Heated door mirrors
                • LED Box Lighting
                • LED Sideview Mirror Spotlights
                • Power door mirrors
                • Rear step bumper
                • Tailgate Step w/Tailgate Work Surface
                • Turn signal indicator mirrors
                • Adjustable pedals
                • Auto-dimming Rear-View mirror
                • Compass
                • Driver door bin
                • Driver vanity mirror
                • Front reading lights
                • Garage door transmitter
                • Heated steering wheel
                • Illuminated entry
                • Outside temperature display
                • Overhead console
                • Passenger vanity mirror
                • Rear reading lights
                • Rear seat center armrest
                • SYNC 4 w/Enhanced Voice Recognition
                • Tachometer
                • Telescoping steering wheel
                • Tilt steering wheel
                • Trip computer
                • Voltmeter
                • Wireless Charging Pad
                • Front Bucket Seats
                • Front Center Armrest
                • Heated front seats
                • Power passenger seat
                • Split folding rear seat
                • Ventilated front seats
                • Extended Range 36 Gallon Fuel Tank
                • Passenger door bin
                • Class IV Trailer Hitch Receiver
                • Integrated Trailer Brake Controller
                • Pro Trailer Backup Assist & Pro Trailer Hitch Assist
                • Alloy wheels
                • Wheels: 20" 6-Spoke Dark Alloy Painted Aluminum
                • Variably intermittent wipers
                • Electronic Locking w/3.55 Axle Ratio
                • Mileage
                  • Fuel Economy Est-Combined (MPG): 19
                  • Fuel Economy Est-Combined (MPG): 20
                  • EPA Fuel Economy Est - City (MPG): 17
                  • EPA Fuel Economy Est - City (MPG): 18
                  • EPA Fuel Economy Est - Hwy (MPG): 23
                  • EPA Fuel Economy Est - Hwy (MPG): 24
                • Electrical
                  • Cold Cranking Amps @ 0° F (Primary): 610
                  • Cold Cranking Amps @ 0° F (2nd): 610
                  • Maximum Alternator Capacity (amps): 200
                • Weight Information
                  • Base Curb Weight (lbs): 4838
                  • Gross Axle Wt Rating - Front (lbs): 3600
                  • Gross Axle Wt Rating - Rear (lbs): 3400
                  • Curb Weight - Front (lbs): 2916
                  • Curb Weight - Rear (lbs): 1922
                  • Gross Vehicle Weight Rating Cap (lbs): 6600
                  • Gross Combined Wt Rating (lbs): 13000
                • Trailering
                  • Dead Weight Hitch - Max Trailer Wt. (lbs): 5000
                  • Dead Weight Hitch - Max Tongue Wt. (lbs): 500
                  • Wt Distributing Hitch - Max Trailer Wt. (lbs): 7700
                  • Wt Distributing Hitch - Max Tongue Wt. (lbs): 770
                  • Fifth Wheel Hitch - Max Trailer Wt. (lbs): 7600
                  • Fifth Wheel Hitch - Max Tongue Wt. (lbs): 1900
                  • Maximum Trailering Capacity (lbs): 7700
                • Suspension
                  • Suspension Type - Front: Double Wishbone
                  • Suspension Type - Rear: Leaf
                  • Spring Capacity - Front (lbs): 3600
                  • Spring Capacity - Rear (lbs): 3400
                  • Axle Type - Front: Independent
                  • Axle Type - Rear: Rigid Axle
                  • Axle Capacity - Front (lbs): 4800
                  • Axle Capacity - Rear (lbs): 4800
                  • Axle Ratio (:1) - Front: 3.55
                  • Axle Ratio (:1) - Rear: 3.55
                • Brakes
                  • Brake Type: 4-Wheel Disc
                  • Brake ABS System: 4-Wheel
                  • Brake ABS System (Second Line): 4-Wheel
                  • Disc - Front (Yes or ): Yes
                  • Disc - Rear (Yes or ): Yes
                  • Front Brake Rotor Diam x Thickness (in): 13.8
                  • Rear Brake Rotor Diam x Thickness (in): 13.8
                  • Rear Brake Rotor Diam x Thickness (in): 13.2
                • Tires
                  • Front Tire Order Code: T88
                  • Rear Tire Order Code: T88
                  • Front Tire Size: P275/65SR18
                  • Rear Tire Size: P275/65SR18
                  • Spare Tire Size: Full-Size
                  • Front Tire Capacity (lbs): 4050
                  • Rear Tire Capacity (lbs): 4498
                • Wheels
                  • Front Wheel Size (in): 18 X 7.5
                  • Rear Wheel Size (in): 18 X 7.5
                  • Spare Wheel Size (in): Full-Size
                  • Front Wheel Material: Aluminum
                  • Rear Wheel Material: Aluminum
                  • Spare Wheel Material: Steel
                • Steering
                  • Steering Type: Rack-Pinion
                  • Turning Diameter - Curb to Curb (ft): 47.8
                • Fuel Tank
                  • Fuel Tank Capacity, Approx (gal): 36
                  • Fuel Tank Capacity, Approx (gal): 26
                • Exterior Dimensions
                  • Wheelbase (in): 145
                  • Length, Overall (in): 231.7
                  • Width, Max w/o mirrors (in): 79.9
                  • Height, Overall (in): 77.2
                  • Overhang, Front (in): 37.6
                  • Ground to Top of Load Floor (in): 34.9
                  • Ground Clearance, Front (in): 9.4
                  • Ground Clearance, Rear (in): 9.4
                • Cargo Area Dimensions
                  • Cargo Box Length @ Floor (in): 66
                  • Cargo Box Width @ Top, Rear (in): 65.2
                  • Cargo Box Width @ Floor (in): 65.2
                  • Cargo Box Width @ Wheelhousings (in): 50.6
                  • Cargo Box (Area) Height (in): 21.4
                  • Tailgate Width (in): 60.3
                  • Cargo Volume (ft³): 52.8
                • Interior Dimensions
                  • Passenger Capacity: 5
                  • Front Head Room (in): 40.8
                  • Front Leg Room (in): 43.9
                  • Front Shoulder Room (in): 66.7
                  • Front Hip Room (in): 62.5
                  • Second Head Room (in): 40.4
                  • Second Leg Room (in): 43.6
                  • Second Shoulder Room (in): 66
                  • Second Hip Room (in): 62.6
                • Summary
                  • Vehicle Name: Ford F-150
                  • Body Style: SuperCrew Cab
                  • Body Code: T
                • Emissions
                  • Tons/yr of CO2 Emissions @ 15K mi/year: 9.4
                  • Tons/yr of CO2 Emissions @ 15K mi/year: 8.9

                Warranty

                • 3Yr/36,000 Bumper / Bumper
                • 5Yr/60,000 Powertrain
                • 5Yr/60,000 Roadside Assist
                • 8Yr/100,000 Hybrid Battery
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                Prices do not include tax, tag, title or Georgia Lemon Law fees. All prices include dealer fee ($799) and any electronic registration filing fees ($220). Processing fees may vary for out of state residents. While we make every effort to ensure the data listed here is correct, there may be instances where some of the factory rebates, incentives, options or vehicle features may be listed incorrectly as we get data from multiple data sources. Photo may not be actual vehicle. PLEASE MAKE SURE to confirm the details of this vehicle (such as what factory rebates you may or may not qualify for) with the dealer to ensure its accuracy.

                Price Match Guarantee only extends to local competitors within the state of Georgia. Offers from outside of the state do not qualify.